Tuesday, April 24, 2012

Auto-filtering your Social Marketing and Blogs so you only post once

If you want to start doing social marketing for your business, you've likely been told that you need to  join them all, but you think, it sure sounds like a waste of time posting to Facebook AND Twitter AND LinkedIn AND your blog when you want to publicize something.  Well you don't have to. 

Since someone just asked me for this today, I thought I'd post the methodology we use at AJDesign.
Topics included in this post are:  (skip ahead if you're already a go-getter!) 
I. Twitter to Facebook
II. Facebook to Twitter
III. Twitter to LinkedIn
IV.  Blog to Facebook or Twitter

I. Steps to filter Twitter posts (Tweets) to Facebook wall if you use Twitter more: 
  1. Login to Twitter
  2. Click on View my profile page (top left)
  3. Click on Edit my profile (top right)
  4. Click Post your tweets to Facebook (bottom right)
  5. Click Sign in to Facebook and Connect your accounts
  6. Fill in Email and Password and click Login
  7. And click the box of either profile or page that you want to post to
  8. If FB pages don’t show up in that list, try again (sometimes they don’t)
  9. Click disconnect any time you wish to end this service

II. Steps to filter Facebook posts to Twitter thread if you use Facebook more:
  1. Log in to Facebook
  2. Type in FBtoTweet in the search bar and click “go to app”
  3. Click Sign in with Twitter and login
  4. Click Authorize App
  5. Click “Click here to manage pages”
  6. Click Allow
  7. Click on pages you want to sync with Twitter
  8. Anytime you want to stop this or if you’re noticing double the tweets, come back to the app page and click “Stop Auto Updates” on the top right or click “Disable” next to any account you wish to disconnect.
NOTE: Don’t do both I & II, or you’ll have double the posts (for half the pleasure)!

III.  Steps to filter your Tweets to LinkedIn
  1. Log in to LinkedIn
  2. Hover over your name (top right) and click Settings
  3. Make sure "Profile" tab is selected on bottom left and click "manage Twitter settings" bottom right
  4. Click "Add a Twitter Account"
  5. Plug in your Twitter user name and password and click Authorize App
  6. Click Save Changes
  7. Come back to this settings tab when you want to "remove" any account you have filtering here.

IV. Steps to filter your blog to Facebook or Twitter by using FB’s “Networked Blogs” App:
  1. Type in https://www.facebook.com/networkedblogs into browser
  2. Click Go To App on top right
  3. Click Blogger Dashboard on top right
  4. Click Register a new blog
  5. Fill in the blog web address
  6. Fill in information
  7. Claim the authorship
  8. Either A) have a friend confirm you or B) place the widget on your blog site
  9. If B) Click Verify Now
  10. Once confirmed or verified, click Syndication (top left)
  11. Choose the blog you’d like to syndicate and click either Add Facebook Target or Add Twitter Target
    (whichever is first in your filtering stream above)
    (don’t do both if you have done the filtering either way above)
  12. Click “Add” next to the page you would like the blog to filter to
  13. Customize the post if you so choose

More reading on managing your own marketing:

Thursday, April 5, 2012

Moon Hill Dairy: raw milk farms and buying local

Today was a magical morning; I got to finally visit the local farm where I get my milk, Moon Hill Dairy, which is located about ten minutes north of Steamboat Springs, Colorado. There are four new calves that I went up to photograph, but as always with a working farm, there was more in store for me when I arrived. 

"You want to feed one of the new calves?" Were the first words out of Lisa's mouth when I walked up. DO I??  Apparently her mother - new to the process - isn't taking to her calf, as she wasn't "mothered" herself. The poor white calf loves attention like a puppy, and I got to sit with her, scratch her, help her stand up, massage her weak legs, and yes, give her the biggest baby bottle I've ever seen.  What an amazing process, this thing called life!

But before tending to Baby White, as I started calling her, there was more business to be done on the farm.  We rounded up the "ladies" to bring them in for milking, leading them into the stalls one by one, feeding them some yummy nutritional snacks while they wait, and after Lisa sterilized the milking equipment, she got to milkin'!  It was the first milking Baby White's mamma, Sage, who produced something called colostrum, a yellower milk filled with antibodies and extra nutrients for that new mammas produce to help the calves grow strong. We saved all of Sage's milk/colostrum for Baby White, who drank a half gallon from my hands in about 5 minutes flat!


Raw milkeries in Colorado have to belong to the RMAC and follow strict standards; each batch of milk is always tested before we drink it (or make yogurt out of it, as I do), members of the farm are required to buy into a "herd share," and pay startup and weekly costs to help manage, board, and care for the herd. Moon Hill Dairy's herd is made of heritage breed cows, which produce a very high quality and quantity of milk- today's yield was about 35 gallons, and they are about to have a grand summer feeding on grassy goodness.
There are a ton of benefits from using raw milk from a local farm; raw milk is nutrient-rich, and isn't pasteurized, homogenized, or full of any antibiotics, hormones or chemicals that commercial cows are fed.  It's tolerable by most who are lactose intolerant, and it can be used to make great yogurt, cream, cheese, and more.  The yogurt I make from the milk has millions more pro-biotic and healthy enzymes than commercial yogurt does (which my "SCD" diet requires, and it prohibits the raw milk in the first 6-12 months). 
While buying from a local farm is often a little more expensive, it supports your local economy, which sustains your neighbors and regional livelihood and fosters community growth.  Family farms are proven to care more about their animals' physical and emotional wellness, putting more care into their products and as a result, into yours and your family's bellies.  Family farms welcome tours from their members, educating both adults and children about the process of a healthy, sustainable lifestyle, as well as the forgotten process of where our food comes from. 

It was an absolute pleasure photographing the ladies and their calves today while learning more about my local dairy and the people who work there!